Where market data meets strategic design.
Welcome! We’re Jordyn and Andrew, the team behind The Welcome Edit. In a crowded short-term rental market, "pretty" isn't enough anymore. To consistently book out in Buffalo and Rochester, your property needs to beat the algorithm.
We deliver revenue-driven aesthetics, treating your property as a high-conversion brand, not just a home. By merging Jordyn’s background in Fortune 500 marketing with Andrew’s expertise in property optimization, we help WNY owners bridge the gap between a standard listing and a top-performing investment. Our process is a precise, data-backed design strategy that targets the specific guest demographics of Buffalo and Rochester. We don’t just choose furniture; we engineer your listing to beat the algorithm, increase your nightly rate, and maximize your return on investment.
You provide the hospitality. We provide The Edit that captures the click.